Participant Info


Participant Info

We are building and constantly updating our database of potential participants who are located in and around the Triangle Region of North Carolina. Counties of primary interest include Wake, Durham, Orange, Chatham, Harnett, Johnston, Franklin, Person, Granville, Nash, Wilson, and Lee. If you live in or around this metro area and would like to be paid for sharing your ideas and opinions if selected for a study, please join our database by clicking here.

About Focus Groups

In case you have questions before you sign up, here's some background on becoming a potential participant. Just click on each question for more information!
  • What are focus groups?
    A Focus Group is a small group of pre-screened participants, typically 8 to 12 in number, who come together in an informal setting with a moderator or group leader to share their ideas, attitudes and opinions about a topic of interest. Often a few company representatives may view or listen to the discussions on audio or video tape, watch from another location in the facility, or possibly view the session in another part of the country. This information provides valuable input to companies and other organizations in designing products, services, new marketing approaches and any number of concepts for which consumer input is beneficial.
  • Why do we need information on you and your household?
    Companies seeking consumer input are very specific about the profile of the participants they want invited to discuss their topic. We use your demographic information to determine which focus groups are best suited for you.
  • What should I expect after I sign up?
    Occasionally you may get a call from one of our recruiters asking if you would like to be part of a focus group. The recruiter may have to ask you some additional questions to determine if your background fits the topic or you have interest in the topic. You will be asked to spend about one or two hours at our Raleigh facility listening and talking about a product, service, concept, or issue. Focus Groups are held during the day, in the evenings, and periodically on Saturdays. You are never obligated to participate, and may decline the invitation for any reason.
  • How am I compensated? Why should I participate?
    You will always be paid in cash for your time and feedback at the end of the session. Focus Group discussions typically last from one to two hours and participants are paid from $50 per session and upwards, depending upon the time and complexity of the study. Some participants sign up because it is a good way to make some extra money for a small investment of their time, while others enjoy the ability to help shape new products and services they might use.
  • How confidential is my information?
    The information provided through the respondent form is submitted over a secure web site and is captured directly into our confidential database of potential participants. That information is used only to screen for individuals who best fit the focus group requirement. For example, a company may say they'd like opinions from married females, aged 30-35 with children and with a household income less than $25,000 per year. Your information will never be sold or used for any purpose except screening to match participants to specific focus group studies.
Have fun, earn extra cash, and influence the development of products, services, political agendas and other important topics. Register to be called for a focus group and earn money for sharing your opinions when you participate.